PreambleRunning discounts in your e-commerce store is supposed to favor you, the store owner. Most likely, you run discounts, to encourage repeat purchases, more customers and eventually, increased income for your WooCommerce shop. But what if the “mathematics” involved in granting a particular discount ends up giving your site visitors discounts on your most expensive product? Then it would not be favorable for you because, whether you run discounts or not, your cost prices do not reduce. We listened to all our clients that made such a request and came up with a new feature to meet with this demand: the WooCommerce cheapest product discount.
HOW IT WORKSFor new users of our Conditional Discounts for WooCommerce plugin, it is important to understand how the plugin makes your discount dream a reality. There are two sections that are important in the plugin: the Product List section and the Discount section.
Product ListsThe Product List section allows you to group products for the application of the discounts you have in mind (read more on this). The products that you place in the product list can be selected using their ID, or by dynamic request. Examples of dynamic requests can be products with a common tag, a common category or product attribute, or even products created by a particular author on the site. Once specified, you can click the “Evaluate” button to generate a sample list of products, so that you know that the list got the products you were targeting.
DiscountsTo create a discount, you proceed to the Discount section, and click the “New Discount” or “Add New” button. Several fields are included, that make it really easy to create your discounts, and these include: Start date field, End date field, Repeat field (repeat every X days/months/years), Users Limit (to [optionally] limit the number of users that can enjoy the discount) and more. The three fields that we are focusing on today are the Rules, Action, and the “Percentage/Fixed amount” fields.
RulesThe Rules field allows you to put the conditions of the discount you have in mind, in place. There are currently twenty-five condition types in the Conditional Discounts for WooCommerce plugin, and we keep adding new ones, selected based on our clients’ requests. Each rule has additional condition fields e.g.
- If Order products IN/NOT IN [select from the dropdown list showing the product lists you created];
- If Customer role IN/NOT IN [select from the dropdown list showing the different roles in the site];
- If Total spent in shop IS LESS THAN/IS LESS THAN OR EQUALS/EQUALS/IS MORE THAN OR EQUALS/IS MORE THAN/IS A MULTIPLE OF [text field to add a round figure] etc
ActionThis is the consequence that will result if the specified conditions you set up are met. There are currently fifteen different actions that you can apply for your discounts, one at a time. Action types include Percentage off product price, Fixed amount off product price, Fixed product price, Percentage off order subtotal, Percentage off order subtotal (inclusive of taxes) and more.
Percentage/Fixed amountThis field is where you put in the numerical value tied to the action you want to apply to when the conditions you set are met. Depending on the selected action, the entered value will be treated as either a percentage or a fixed amount.
New Action FeaturesApart from applying discounts on particular product lists in our Conditional Discounts for WooCommerce plugin, you can now also decide that you want to apply the cheapest product discounts in the user’s cart. There are four new actions that you can set up in your discount, using our Conditional Discounts for WooCommerce plugin.
- Percentage off cheapest product price in cart
- Fixed amount off cheapest product price in cart
- Percentage off product with lowest subtotal in cart
- Fixed amount off product with lowest subtotal in cart